Campaign Launch: Follow Your Heart…

Thanks to Tiffany for the wonderful idea and to Joe from for the great postcard images!

Here’s the information you’ve all been waiting for:

The new UPN Entertainment President, Dawn Tarnofsky-Ostroff, is beginning her new position on February 11th, just in time for Valentine’s Day. As you may realize, it is very appropriate for us to take full advantage of this important opportunity.

Everyone should go to the following links and print the images onto the fronts of blank postcards, or apply them to the fronts of regular postcards.

Dawn Postcard 1

Dawn Postcard 2

Les Postcard 1

Les Postcard 2

The postcards created from the first two images (for Dawn Tarnofsky-Ostroff) should be sent to:

Dawn Tarnofsky-Ostroff
President, Entertainment
United Paramount Network
11800 Wilshire Boulevard
Los Angeles, CA 90025

The postcards created from the last two images (for Les Moonves) should be sent to:

Leslie Moonves
President and CEO, CBS Television
CBS Television City
7800 Beverly Blvd.
Los Angeles, CA 90036

On the back of the postcards, in the space provided, write a short, direct note about your love for Roswell.

We want all of the postcards to arrive between February 11th and February 14th, so please mail your postcards between February 8th and February 11th, depending on where you live.
If you live on the East Coast of The US or Canada, you may want to mail on February 10th.
If you live outside of North America, you should mail your postcards right away.

We are also starting a POSTCARD COUNT! So please post the # of postcards you’ve sent on this thread at the Roswell 2 board:

Postcard Count Thread

In addition, we’d like to send some really cool Valentine’s Day baskets to Dawn and Les. We are collecting donations from fans who would like to assist with this venture.

Go to Paypal
Follow the directions for payment at the site.
Payments should be credited to
If you prefer not to use, contact us at or for further instructions.

Any funds received beyond the cost of the baskets will be saved for our next big project. Does anyone think it’s time to do a Roswell Ad? We sure do! We’re working on the details and will share them in the near future. We want the timing to be perfect, but there’s no reason why we can’t start collecting for it now. If you have any questions, please contact us at

Thanks again to everyone for your unconditional support during these uncertain times. Please remember to spread the word about this campaign as much as possible on AND off of the Internet. Let’s remain unified once again. We will have victory once more, one way or another!